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Profitable sales growth has never been more dependent on effective category management, which is why the Best Practice Awards were created and submissions are now being accepted to recognize leadership in five categories. Read more…
A collaboration between the Category Management Association (CMA) and Retail Leader, the unique awards are designed to recognize collaboration between retailers and trading partners in the key areas of: shopper insights, shopper marketing, custom assortment solutions, collaborative business planning and omnichannel experience.
“Retail Leader and the Category Management Association partnered to develop this platform to highlight key retailers, manufacturers and solution providers that enhance the industry and help drive better efficiencies to be more competitive,” said Jeff Friedman, SVP and group brand director with Stagnito Business Information + Edgell Communications, publishers of Retail Leader. “We think it is important to recognize the collaborative efforts in this industry that continually push the bar higher and ultimately create a better shopping experience for consumers.”
The deadline for submissions is July 1, with entries to be judged by a distinguished panel of retail experts. Winners will be announced at a luncheon on Sept. 16 at the CMA annual conference in Las Vegas.
For complete submission details click here.