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    WMU Annual Food Marketing Conference 2015 Speakers Announced

    Event set for March 16-17, 2015, at the Radisson Plaza Hotel, Kalamazoo, Mich.

    By Joan Driggs, Stagnito Business Information

    Brian Cornell, chairman and CEO of Target Corp.; Dennis Eidson, president and CEO of SpartanNash; Leslie Sarasin, president and CEO of Food Marketing Institute (FMI); and Al Carey, CEO of PepsiCo Americas Beverages, are among the featured speakers at Western Michigan University’s annual Food Marketing Conference, to be held March 16-17, 2015, at the Radisson Plaza Hotel, Kalamazoo, Mich.

    “We are extremely enthusiastic about the quality of our speaker program for this year’s conference. It is truly fitting for our 50th annual Food Marketing Conference,” says Frank Gambino, professor of marketing and director, Food/CPG Marketing at Western Michigan University. “Our goal is to raise more than $250,000 to fund scholarships and other experiential learning opportunities for students."

    The WMU Annual Food Marketing Conference brings leading retail and CPG speakers to share the latest developments in the food and CPG industries. More than 600 industry executives will attend what is projected to be a sold-out event. In addition to providing attendees with effective leadership strategies, tips for building strong company cultures, and provoking presentations from retail and organizational visionaries, the event supports scholarships and unique educational experiences for students enrolled in WMU’s acclaimed Food Marketing program.

    Presenters include:

    • Dr. Fred Johnson, CEO, Initiative One
    • Yolanda Conyers, Author and Speaker, VP, Global Human Resources, Chief Diversity Officer, Lenovo
    • Mike Rayburn, Speaker, Author, Comedian
    • Mark Dickinson, Strategic Partner, and Perry Seelert, Strategic Partner, Emerge

    Executive Forum Participants:

    • Paul Madura, former SVP, GM H-E-B Food-Drugs
    • Doug Cygan, VP Grocery Merchandising, Jewel Foods
    • Bill Nasshan, SVP, Chief Merchandising Officer, Bi-Lo Holdings
    • Randy Stewart, Group VP Foods, Meijer
    • Jane Novak-Cook, SVP Food Channel, Procter & Gamble
    • Ken Gipple, VP Strategy, Trade Marketing, Kraft Foods
    • Julia L. Sabin, VP Industry Government Affairs, J.M. Smucker

    The agenda for 2015 includes 10 hard-hitting break-out sessions that address capturing Millennial shoppers, digital and mobile trends, leadership development, and much more.

     Visit http://www.wmich.edu/foodmarketing/fmc/ for more information.


    By Joan Driggs, Stagnito Business Information
    • About Joan Driggs Joan Driggs is Editorial Director of Progressive Grocer and Progressive Grocer Independent. She has more than 25 years of experience in trade journalism and market research. Joan enjoys connecting with CPG manufacturers and grocery retailers, and learning how they connect for the benefit of consumers. Her roots are in new product development and she continues to seek out the latest in greatest at grocery retail. To connect with Joan, email [email protected], or reach out on Twitter, @JoanPGrocer.

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