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1 WorldSync, a global product information network and data synchronization platform, and LANSA, a provider of business process integration and data synchronization software, have aligned on a global partnering agreement aimed at providing their mutual customers with a complete “end-to-end” solution for product information management and distribution.
“Consumer demand is driving the need for management and control of a significantly expanded set of product attributes,” said Nihat Arkan, CEO of 1WorldSync. “This is both an opportunity and a challenge for brand owners, retailers, distributors, operators and healthcare providers. They have the opportunity to capture market share by making this information readily available to their customers, but it requires them to manage an enormous amount of information. Our extended global partnership with LANSA provides customers with a fully integrated solution for item management that makes the governance of such business-critical data more efficient.”
With the emergence of multi-channel commerce and mobile/social engagement, the need for connected and trusted product content has grown exponentially, with customers seeking a single, fully integrated technology solution for item creation and management.
Both companies have a proven history of working together, and have successfully completed many joint customer engagements by simplifying item management processes through thought leadership and technology. According to the companies, this new and extended level of global collaboration will help their joint customers to ensure that product information is managed efficiently and remains accurate and timely throughout its lifecycle.
“We have strengthened our long-standing relationship with 1WorldSync to provide joint and new customers with a more complete end-to-end B2B and B2C data management solution,” said Martin Fincham, CEO, LANSA. “As a result of this new collaboration agreement we will each invest even more in our joint engineering, sales, marketing and service delivery efforts, thereby creating the first global powerhouse for Product Information Management (PIM) solutions in the GS1 community.”
1WorldSync and LANSA will embark upon joint industry imperatives providing a turnkey PIM solution with real-time integration, focused on product data management and synchronization enabling customers to have a highly configurable solution.
Martin Fincham, CEO, LANSA (left) and Nihat Arkan, CEO of 1WorldSync