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Acosta Sales & Marketing, a full-service sales and marketing agency in the consumer packaged goods (CPG) industry, has raised $1.6 million this year for the Muscular Dystrophy Association (MDA) to support its healthcare services and muscle disease research projects.
Acosta’s “Aisles of Smiles” campaign ran during the month of August in participating supermarkets and additional retail outlets nationwide. To date, Acosta has helped raise more than $79 million for the MDA.
“A key component of Acosta’s culture is giving back to the communities where we live and work,” said Robert Hill, Acosta president and CEO. “For nearly three decades our brand and retail partners have collaborated with us to help find a cure for muscle disease and we appreciate their support.”
Acosta provides outsourced sales, marketing and retail merchandising services to more than 60 percent of the top brands in the CPG industry.