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    BJ’s Holds 1st-ever Holiday Cha-ching Event

    Club retailer aims to help members save during the holidays

    BJ’s Membership Club will hold its inaugural Holiday Cha-ching club-wide event on Saturday, Dec. 14, and Sunday, Dec. 15, to help its members save big on such festive items as appetizers, desserts, paper goods and coffee.

    “It's a delightful time of year when we all get together to celebrate, and BJ’s works hard to make it effortless for any host or hostess by being a one-stop shopping destination,” said Chris Neppl, EVP of merchandising at Westborough, Mass.-based BJ’s. “We know families are on a budget, and we want to make sure our members can find the very best foods, in addition to gifts, at affordable prices that will leave their friends and families surprised and delighted.”

    Inexpensive Entertaining in Style

    During the event, BJ’s will give shoppers a savings sheet containing a range of high-value coupons for products needed for a successful holiday party. The coupons will enable consumers to save an additional $35 on top of BJ’s already low prices, through Dec. 24.

    Shoppers can also sample various seasonal treats throughout the club, and non-members can enroll in a free 60-day trial membership for further savings.

    BJ's operates 201 clubs and 114 gas stations in 15 eastern states.

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