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In a bid to help simplify the fuel pricing process for its 80-plus retail stores across Texas, Louisiana, Arkansas, and Mississippi, Brookshire Grocery Co. has signed on with Florham Park, N.J.-based KSS to use the company's PriceNet, PriceNet Mobile, and KSS Visualizer solutions.
The applications from KSS are designed to create an improved process for gathering data, which aids the pricing team in managing the fuels' pricing process more effectively and efficiently.
"Utilizing KSS as a pricing tool will expand our range with price optimization and allow us to reach new levels in today's highly competitive and volatile fuel market," said Steve Wimberly, director of fuel operations at Brookshire's, in a statement.
PriceNet is an end-to-end pricing solution supporting the key tasks and stakeholders involved in retail fuels pricing, from capturing field-based intelligence at the site level to the generation of price proposals via comprehensive pricing rules or price optimization to consistent, accurate, and timely implementation.
PriceNet Mobile is "pricing in the palm of your hand," according to KSS. Users can enter competitor prices and receive new price proposals in seconds, sent directly to their mobile device for approval and implementation.
KSS Visualizer is a Web-based data visualization tool intended to quickly draw attention to significant changes in key performance measures, such as volume, running rates, margins, and competitor price position, at any level of the business from individual grade/store to overall network.
Tyler, Texas-based Brookshire Grocery Co. was founded in 1928 and today operates more than 150 supermarkets under the Brookshire's Food Stores and Super 1 Foods banners in Texas, Louisiana, Arkansas, and Mississippi. More than 80 of them offer fuel centers.