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As a way to encourage trial of the United States’ No. 1 brand of pasteurized crab meat, Baltimore-based Phillips Foods has rolled out a consumer-friendly 8-ounce plastic container. Costing nearly half as much as the traditional 1-pound metal can, the new packaging enables shoppers to view the product before purchasing it, while protecting the delicate meat from breaking. Additional features of the container include an 18-month shelf life and a crab cake recipe. Eight ounces of Claw, Special, Backfin or Jumbo Lump crab meat retail for a suggested price of $5.99 to $16.99, depending on the variety. Get additional information by calling (888) 234-CRAB or visiting www.phillipsfoodservice.com.