Peterson’s Fresh Market Launches Ecommerce Platform

Peterson’s Fresh Market, which operates a store in Riverton, Utah, has launched an ecommerce platform in partnership with Ithaca, N.Y.-based ecommerce solutions provider Rosie.

Peterson’s Personal Shopper allows for patrons to order online and choose between selecting a pickup time or arranging home delivery. Users make their orders by visiting www.petersonsfreshmarket.com, creating a free account and selecting which groceries they’d like, as well as leaving special instructions for product substitutions or produce quality.

“We are excited to offer additional convenience and service to the friends and neighbors that shop our store and support our community,” said Monte Peterson, owner of Peterson’s Fresh Market. “This is a digital shopping experience, but we hope that it has the feeling of friends helping neighbors and that online shopping can be just one more personal touch that makes Peterson’s great.”

First-time users can waive the convenience fee by using the promo code FREEPICKUP for curbside pickup, or receive a discounted delivery rate by using the DELIVERYSAVE promo code.

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