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    Dunnhumby Chooses Leader for Global Partners Team

    Newly created post positions company for expansion of technology and media solutions

    Dunnhumby Ltd. has hired Nishat Mehta, formerly of MicroStrategy, to lead the company’s growing global partner business.

    As EVP of global partners, Mehta will be responsible for driving the global expansion and commercialization of innovative Dunnhumby solutions, such as digital advertising, targeting and measurement, through strategic partnerships with data companies that deliver a comprehensive understanding of consumer behavior across channels.

    Mehta spent 15 years at MicroStrategy, most recently serving as VP of social intelligence, driving the company’s initial foray into social analytics through application-based solutions for Facebook.

    Dunnhumby’s clients include Tesco, The Kroger Co., Procter & Gamble, Coca-Cola and Mars.

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