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A new yogurt offered under the enLiven brand has rolled out exclusively in Walmart stores. The 99 percent fat-free product comes in vanilla, blueberry, strawberry and peach flavors and contains GanedenBC30 probiotics.
“Yogurt has long been touted as a healthy breakfast and snack food,” explained Carl Freund, VP of consumer products at Cleveland-based Ganeden Biotech Inc., a distributor of over-the-counter probiotic products and the manufacturer of the product line. “We believe Walmart shoppers will enjoy our tasty new enLiven yogurt with beneficial probiotics, as it is not only good for you and your whole family, but it is affordably priced to help save you money.”
With no artificial flavors or coloring, the yogurt features significant amounts of live and active cultures to aid digestive health.
“enLiven is lower in price, sodium and fat than other leading yogurt brands,” added Freund. “We are certain people will enjoy eating this new probiotic yogurt; if not, we offer a money-back guarantee.”
Ganeden additionally offers the Digestive Advantage and Sustenex brands of probiotics, and licenses its patented probiotic bacteria, GanedenBC30, for use in commercial food and beverage applications, medical foods, and nutraceuticals, as well as in the animal health industry.