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    Fishers Foods Joins Inmar Digital Promotion Network

    ‘Digital Deals’ program delivers e-coupons to rewards cards.

    Fishers Foods has joined the Inmar Digital Promotion Network and launched a new “Digital Deals” savings program for its Fishers Rewards customers that allows them to load manufacturers’ coupons from the Fishers Foods website directly to their rewards cards.

    Fishers Foods’ seven stores join more than 7,600 retailer locations already active in Winston-Salem, N.C.-based Inmar’s Digital Promotion Network, an end-to-end digital promotions solution that connects manufacturers and other promotional content providers with retailers and provides those retailers with point-of-sale redemption technology and transaction settlement.

    “With this new initiative, our customers can quickly and easily load savings offers to their Rewards card just by clicking on coupons at our website,” said Fishers Foods president Jeffrey Fisher. “Once they click on the coupon, the offer is automatically placed on their Rewards card. They don’t have to print anything, clip anything or bring anything with them to the store to redeem the offers and receive the discounts.”

    Canton, Ohio-based Fishers Foods has been in business for more than 75 years and operates seven stores. The Fishers Rewards program was started in 2009 and already has more than 48,000 registered members.

    Inmar processes a digital coupon every two seconds and to date has processed more than 19 million digital coupons.

     

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