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Food Marketing Institute (FMI) has named Pamela Stegeman its VP, Business Planning and Development, a newly created position. In this role, Stegeman will lead, develop and integrate the value creation, revenue generation, new business and community development activities for the trade organization. She will concentrate on business development, sales planning and execution, integrated marketing effectiveness, existing product and services integration and client relationship building.
“Pam brings a breadth of experience that will be tremendously helpful to FMI as we create and develop new business opportunities for the organization,” said FMI president and CEO Leslie G. Sarasin. “Our goal is to enhance the value proposition FMI presents to its members and to assist them in meeting the needs of their customers. Pam will play an integral role as part of our strategic plan.”
Stegeman joins FMI from the Pet Industry Joint Advisory Council, where she was president. She also held various roles during her eight years at the Grocery Manufacturers Association, including VP, supply chain and technology. Before that, she was VP of marketing at U.S. Office Products Co. and senior marketing manager, new products marketing and global business development for Colgate-Palmolive Corp., and held several management positions at Sprint Corp. and Procter & Gamble.
Arlington, Va.-based FMI’s U.S. members operate about 26,000 retail food stores and 14,000 pharmacies. The organization’s retail membership is composed of large multi-store chains, regional firms and independent supermarkets. Its international membership includes 200 companies from over 50 countries. FMI’s associate members include the supplier partners of its retail and wholesale members.