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    Georgia-Pacific Optimizes Packaging, and CPGs Save $200MM

    The savings came from increased sustainability in the packaging supply chain, said G-P.

    Consumer packaged goods companies have realized approximately $200 million in total savings since 2002 by optimizing their packaging supply chain via Georgia-Pacific's Packaging Systems Optimization (PSO), the packaging giant said.

    "The total savings achieved is a direct testament to the program's success thus far," said Pat Smorch, Georgia-Pacific's director of packaging sustainability. "As both a major CPG company as well as a packaging provider, we understand the challenges companies face to meet increasing demands for sustainable solutions."

    Georgia-Pacific's PSO program helps companies improve overall profitability and sustainability with a rigorous five-step process. A team of the company's packaging experts and engineers analyze a customer's entire packaging supply chain from package design and shelf impact to line productivity, material handling and distribution. When finished, the PSO team delivers a detailed report outlining areas where improved cost-savings, profitability and sustainability can be achieved.

    "Georgia-Pacific understands our company's commitment to efficiency," said Chuck Stroda, director of purchasing, Snyder's of Hanover. "From the beginning, the sales staff worked closely with us to identify areas of cost savings."

    PSO was developed at Georgia-Pacific's Innovation Institute. For more information, visit www.gppso.com.

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