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The Idaho Potato Commission is celebrating its diamond anniversary with one of its biggest sweepstakes ever: a chance to win a one-carat diamond solitaire pendant.
IPC Facebook fans are invited to commemorate the occasion by clicking on the “Diamond Giveaway” tab to participate. The winner will be announced on March 26.
“All of us at the IPC and in the industry are very proud of the 75th anniversary,” said Frank Muir, IPC president and CEO. “Today, Idaho potatoes contribute more than $4 billion dollars to the local economy and provide more than 30,000 jobs. Farming is one of the reasons that Idaho today is one of the most fiscally strong states in the nation.”
Founded in 1937, the IPC is one of the oldest and longest-running commodity groups in the country. Today, its primary responsibility is to promote the Idaho potato. This state agency, funded by potato growers, shippers and processors, produces advertising and public relations programs designed to remind consumers to look for the famous “Grown in Idaho” seal. The commission also supports and funds university level research to help improve the overall health and cultivation of potatoes, as well as to identify agricultural best practices.
In addition to the sweepstakes, the IPC has several other exciting promotions planned throughout the year:
Great Big Idaho Potato Truck: Weighing in at over six tons, the largest potato ever “cultivated” will travel across the country this summer to help raise funds and awareness for Meals On Wheels. The truck will make its debut in early May at the National Restaurant Show in Chicago, and then visit cities across the country.
Recipe favorites: Many will be posted throughout the year in a special anniversary section on the IPC’s website.
The Famous Idaho Potatoes Facebook page is an interactive community for more than 14,000 fans and lovers of Idaho potatoes across the country.