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    Ingles Tailors Email Specials to Customer Purchases

    The grocer is offering an additional benefit to holders of its loyalty card.

    Black Mountain, N.C.-based Ingles Markets is offering a new email service to its loyalty card shoppers. Ingles AdvantageMail email notifies customers each week when items they regularly purchase are available at a reduced price. "It's like having a personal shopper scan the weekly ad and identify the best deals for you," according to the grocer's Web site.

    Ingles explains on its Web site that the company looks through its weekly circular and identifies items the customer normally buys. Each Sunday morning, the shopper receives an email from Ingles featuring the top nine items from that week's ad based on the customer's shopping history. The service is free and promises customers that they will "never miss out on the best deals".

    Customers need an Ingles Advantage card to sign up for the service which requires that they provide their loyalty card number, email address and store they shop most often to participate. Shoppers still receive their weekly printed circular, the company states.

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