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    Meijer to Offer Pet Insurance in Pet Aisles

    Meijer Inc. is offering pet insurance via freestanding kiosks in the pet departments at its supercenters throughout the Midwest, in a partnership with PetFirst Healthcare LLC.

    "Our pet department has evolved through the years to provide our customers with the wide variety of offerings demanded by today's pet parents," said Greg Hill, pet department buyer for Meijer. "Adding PetFirst allows us to expand the one-stop shopping experience for our customers with pets."

    PetFirst will cover routine pet expenses such as annual exams, prescription flea control, behavior training, spay/neuter services, diagnostics, heartworm protection, teeth cleanings and vaccinations, as well as surgeries, x-rays or hospitalization that result from illness or injury. Pet owners can recoup up to 90 percent of veterinary costs through PetFirst and Family Plans are available for households with multiple pets.

    Meijer is the third major grocer to align with PetFirst this year. The company's insurance is also available at Kroger and Spartan store locations.

    Meijer is a Grand Rapids, Mich.-based retailer that operates 181 supercenters in Michigan, Indiana, Illinois, Ohio, and Kentucky.

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