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Food Lion installed more than 800 new DVD rental kiosks in its grocery stores across 11 states throughout the Southeast and Mid-Atlantic, including its Bottom Dollar Food, Harveys, and Reid's banners.
The NCR Blockbuster Express kiosks will be located either inside or outside the stores to provide easy access to movies. Customers can access a wide selection of popular movies with the swipe of a credit card, and rentals begin at a promotional price of only $1 per night, per rental. Customers can keep their movies as long as they want and return their selections to any Blockbuster Express kiosk.
“Shoppers will enjoy Blockbuster Express as a new, convenient version of their neighborhood video store,” said Justin Hotard, VP and GM, NCR Entertainment. “Our customers love the choices we are bringing them with our Hot Titles program that features the latest new release movies for rent. Our core mission is like that of the traditional neighborhood video store – to provide a wide selection of new releases, classic movies and overall entertainment to consumers – a true ‘movie night’ experience.”