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Okay, I’m squeezing this story into this wireless-themed newsletter because, technically, since it can be done via mobile device, it kind of fits. TweetFunnel (http://www.tweetfunnel.com/) is a new Twitter business tool that enables multiple users within a business or other organization to contribute to one Twitter stream. TweetFunnel also allows for editorial control, tweet monitoring, scheduling and the assigning of tweets to team members for follow-up.
“I like to think of it as analogous to having multiple contributors to a WordPress blog,” said Andreas Wilkens, the CEO of San Francisco-based Companity, TweetFunnel’s developer. “Many users can contribute to a business blog, but there is normally one administrator who reviews and publishes content according to a schedule. TweetFunnel does the same thing for Twitter.”
But that isn’t all it does. With TweetFunnel, users can monitor incoming tweets, mentions and direct messages. It also lets users schedule tweets according to a set interval or stockpile tweets for later publishing. Perhaps most importantly, users can assign a tweet to another user within the account for follow-up. This is particularly useful if different members of a team have different areas of expertise.