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PITTSBURGH -- H. J. Heinz Co. received the highest score from investment analysts in The LOHAS Index ranking of the 50 most environmentally and socially responsible U.S. companies. The index noted that Heinz performed "especially well in diversity, community, and employee relations."
The LOHAS Index is a sustainability index measuring consumer and investment analyst perspectives of U.S. companies' sustainability efforts compiled by the Natural Marketing Institute (NMI), a market research firm. Using independent investment research firm KLD Research & Analytics' PASS (Portfolio Advisor's Screening Service) database, NMI selected for analysis the largest and most recognized companies on the Russell 3000(R) stock index.
While Heinz ranked No. 1 in the investment score, it ranked 19th when the analyst and consumer scores were combined because of low consumer awareness of Heinz's CSR initiatives. The researchers interpreted this score as a reason for Heinz to be more proactive in communicating its CSR activities. As a result, Heinz is committed to increasing its stakeholder engagement and is preparing to issue its second CSR report later this year.