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MINNEAPOLIS -- Supervalu yesterday said it would continue support of a local Boise, Idaho-based charity originally started by Albertsons, by committing $150,000 to the local United Way's new Born Learning campaign, and agreeing to sponsor the Albertsons Boise Open through 2010.
"At the heart of Supervalu's charitable giving is the belief that being a good corporate citizen is an ongoing responsibility," said Jeff Noddle, chairman and c.e.o. of Supervalu.
The newly-launched Born Learning campaign is a United Way public service program aimed at helping parents, grandparents, and caregivers explore ways to turn everyday moments into new learning opportunities for young children.
Albertsons has been a title sponsor of The Albertsons Boise Open presented by First Health -- Idaho's only PGA Tour sanctioned event -- since 1990. It is one of 32 tournaments on the highly successful Nationwide Tour, and during its operation has generated nearly $6 million to Idaho non-profit organizations. In addition, it showcases Boise and the State of Idaho to millions of viewers internationally on the Golf Channel.
Supervalu operates approximately 2,500 retail grocery locations and provides distribution and related logistics support services to more than 5,000 grocery endpoints across the country.