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NORWALK, Conn. - Leading global brewer InBev here yesterday named industry veteran Glen Walter president of Labatt USA, as the division attempts to return to its roots as "America's specialty beer company."
Walter will lead the new Labatt USA organization, which will focus on selling and marketing all Labatt brands and Brahma in the U.S., following the recently announced agreement with Anheuser-Busch for the sales and distribution of InBev's European brands in the U.S.
Walter, a veteran of InBev USA and Labatt USA, was most recently v.p. of InBev USA's Atlantic Division. He joined the InBev organization in 2002 as the director of wholesaler network development for Labatt USA. Prior to joining InBev, Walter held senior sales positions with Pearce Beverage Co. and Ernest and Julio Gallo Winery.
Doug Corbett, current president of InBev USA, will move to a newly created position within InBev as president of InBev International. InBev International will be charged with managing the sales and distribution agreement with Anheuser-Busch in the U.S.
Headquartered in Buffalo, N.Y., Labatt USA will be responsible for importing and marketing Labatt Blue, Labatt Blue Light, Kokanee, and other Canadian brands in the U.S., as well as importing and marketing Brahma beer from Brazil, the latest entry into the InBev portfolio of brands in the U.S.
As of February 1, 2007 Anheuser-Busch will take over the import and marketing rights to the InBev's European portfolio in the U.S. including Stella Artois, Leffe, Hoegaarden, Beck's and Beck's Premier Light, as well as Bass Pale Ale.