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    'Green' Packaging to Pass $42 Million Mark in 2010: Report

    NEW YORK -- Shipments of sustainable or "green" packaging in the food and beverage industry surpassed $37 billion last year, according to "Sustainable ("Green") Packaging Market for Food & Beverages," a new report from market research publisher Specialists in Business Information (SBI) here.

    NEW YORK -- Shipments of sustainable or "green" packaging in the food and beverage industry surpassed $37 billion last year, according to "Sustainable ("Green") Packaging Market for Food & Beverages," a new report from market research publisher Specialists in Business Information (SBI) here.

    The market research firm predicted the market will continue to see annual increases in value, with the supply for sustainable packaging exceeding $42 billion in 2010.

    Sustainable plastics, which grew 5 percent from 2001 to 2005, are expected to keep growing at a similar rate through 2010, as demand for both rigid and flexible forms rises, and plastics as well as metals, continue to erode glass' market share. Flexible packaging is also projected to grow at just over 3 percent during the next five years, based on the strong performance of standup pouches and retort packaging.

    The report additionally clarifies the terms employed to distinguish which items are eco-friendly and which aren't. While many consumers may think only biodegradable packaging is truly "green," the idea of sustainability is much broader across the industry, according to the report.

    "For most food and beverage packaging products, the recyclability and reusability of a material is paramount to its acceptance as sustainable," said SBI managing editor Tatjana Meerman in a statement. "In addition, other eco-friendly factors, such as the amount of energy used to produce packaging from original raw materials vs. recycled materials, transportation/fuel costs, costs to recycle, and other variables, are all factored into the discussion of sustainability."

    "Sustainable ("Green") Packaging Market for Food & Beverages" deals with key issues, regulations, and trends affecting the marketplace. Priced at $3,000, the report is available by visiting http://www.sbireports.com/product/display.asp?productid=1209586 or www.marketresearch.com.

    SBI, a division of MarketResearch.com, publishes research reports in the construction, materials, and consumer goods markets.

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