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BUFFALO, N.Y. - Melinda (Mindy) Rich was elected vice-chairman of Rich Products Corp. here, as well as e.v.p. of innovation. Rich's new responsibilities are in addition to her role as a managing shareholder and member of Rich Products' board of directors; she will also continue in her role as president of Rich Entertainment Group.
In her new role as vice-chairman, Rich will continue to lead the company's "culture of innovation" and carry on the legacy of Rich's founder, the late Robert E. Rich. She will also direct the organization's creativity and champion innovative products geared towards accelerating Rich's long-term growth. Rich will work in partnership with company chairman Robert E. Rich Jr., to lead the overall strategic direction and governance of the organization.
"Mindy Rich exemplifies the Rich's brand and has been instrumental in our success," said Robert E. Rich, Jr. "Her commitment to our customers and associates around the world has had tremendous impact on the growth of the company and the reputation we continue to have in the industry."
Rich serves on several boards of directors, including M&T Bank; Wm. Wrigley Jr. Co., where she is chairman of the governance committee, The Culinary Institute of America, and; the Mariners Hospital Foundation. She is also currently serving as a non-voting director of the Erie Canal Harbor Development Corp.
"Mindy is a unique individual able to add significant value at many levels within an organization," said Bill Wrigley, chairman of Wm Wrigley, Jr. Company. "I know that she will be successful in bringing Rich Products to even greater heights in her new role as vice-chairman."
In 1986, Rich and her husband, Bob, founded Western New York United Against Drug and Alcohol Abuse, a non-profit organization dedicated to fighting substance abuse and educating children throughout Western New York. Rich is also very involved in fund-raising activities geared toward finding a cure for cystic fibrosis, among others.
"Mindy has been an outstanding coach and role model for hundreds of women in our company, industry and community" said Maureen O. Hurley, Rich Products' e.v.p. and c.a.o. "As vice-chairman, Mindy will continue to expand her role and will certainly have even greater influence both in and outside the food business."