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    Food Lion to Deploy Store Execution Compliance Software

    SALISBURY, N.C. -- Delhaize chain Food Lion here plans to install a store execution management solution to streamline its workflow in the store, and ensure in-store execution compliance.

    SALISBURY, N.C. -- Delhaize chain Food Lion here plans to install a store execution management solution to streamline its workflow in the store, and ensure in-store execution compliance.

    Food Lion will deploy a suite of applications from Norwood, Mass.-based Reflexis Systems Inc., a provider of Web-based workforce management solutions for retail. According to Reflexis, the system was developed to facilitate planning of store activities and optimally schedule store resources to provide enterprise wide visibility into execution compliance.

    "Streamlining Retail workflow will minimize the volume of inefficient email and help our 73,000 associates focus on doing the right thing at the right time," said Mark Messier, Food Lion's v.p. of retail services. "We see the Reflexis product as a key enabler of the company's commitment to executional excellence."

    The Reflexis suite of applications includes: precision store planning, which forecasts workload demand for all corporate driven and routine store tasks, accounts for store uniqueness, and aligns with budgets and corporate strategy; consistent task execution, which schedules the right people to the right tasks, streamlines store communications, and tracks execution with real-time visibility; and real-time measurement, consisting of task alerts, store audits, and feedback, and continuous tracking of KPI objectives, which helps retailers ensure compliance and improve store planning and execution.

    Food Lion operates 1,300 supermarkets, either directly or through affiliated entities, under the names of Food Lion, Bloom, Bottom Dollar, Harveys, and Reid's, and employs approximately 73,000 associates in 11 Southeast and Mid-Atlantic states.

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