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    Sibert Promoted to Lead GMA Industry Affairs Team

    WASHINGTON -- Grocery Manufacturers Association said yesterday that Stephen Sibert has been promoted to the position of group v.p., industry affairs and membership.

    WASHINGTON -- Grocery Manufacturers Association said yesterday that Stephen Sibert has been promoted to the position of group v.p., industry affairs and membership.

    Sibert will handle GMA's supply chain, technology, customer collaboration and business initiatives, on top of his current duties guiding GMA's membership development. He will additionally serve as staff executive for the trade association's Industry Affairs Council. Since coming to GMA in 1995, Sibert has been responsible for membership growth and engagement, in addition to directing the President's Advisory Council, the Associate Member Council, the Sales Vanguard Group, and the Sales Committee. While at GMA Sibert created the Associate Member program, which encompasses GMA's overall sponsorship activities.

    "Steve's extensive knowledge of our member companies is invaluable to our industry affairs mission," said GMA president and c.e.o. C. Manly Molpus in a statement. "By experience and temperament, he is well positioned to carry forward and enhance GMA's industry affairs program."

    Before joining GMA, Sibert was v.p. for retail affairs and industry research at the International Mass Retail Association, now known as the Retail Industry Leaders Association. He also was an associate director of the Business Alliance on Government Competition at the U.S. Chamber of Commerce.

    In other news, the trade group issued a new study that said successful direct store delivery (DSD) practices present CPG manufacturers and retailers with opportunities to grow sales and reduce inefficiencies in the supply chain.

    The study, "Unleash the Power of DSD: Driving Supply Chain Efficiencies and Profitability," which analyzes DSD operations at small- and large-format retailers, pinpoints ways to take advantage of DSD's economic and operational benefits. It instructs retailers and manufacturers to lower or eliminate supply chain inefficiencies such as long check-in and inventory verification procedures, back-door delivery delays, and restricted receiving hours.

    The study found that the most efficient companies were able to dedicate 23 percent more time to in-store merchandising by adopting such initiatives as limiting delivery delays and enhancing the check-in verification process.

    Conducted by Barrington, Ill.-based Willard Bishop Consulting, Ltd., the complete study is available as an electronic handbook offering suppliers and retailers collaborative tools for bettering DSD practices. To buy the e-handbook, contact Chris Lashbrook at [email protected]. The Executive Summary of the report can be found online free of charge at http://www.gmabrands.com.

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