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PLEASANTON, Calif. -- Safeway Inc. yesterday began offering outreach and assistance to customers enrolling in the new Medicare Prescription Drug Benefit Program, in an effort to help them understand how the new program could make prescription drugs more affordable.
Safeway's 1,150 pharmacies have formed a partnership with the Social Security Administration and the Centers for Medicare & Medicaid Services to execute the outreach program, which will assist all seniors and Medicare participants, but focus particularly on enrolling low-income seniors and persons with disabilities.
"It is important that our customers are informed and empowered to make the best decisions about their health care," said Dave Fong, Safeway's s.v.p. of pharmacy. "The goal of our pharmacists is to ensure that all of our eligible customers enroll for the Prescription Drug Benefit and receive every prescription discount available to them."
Medicare participants can sign up for the new Prescription Drug Benefit starting November 15. The program will give participants access to a wide array of prescription drugs, in many cases at a reduced cost. Low-income participants and those with disabilities can receive financial help with their monthly premiums, co-payments, or deductibles.
Safeway's program will focus on assisting customers in the application process, and providing valuable resources and trained pharmacy staff to answer questions about the program.