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BOSTON – During the entire month of November, the 13 greater Boston-area locations of Whole Foods Market (formerly Bread and Circus) is holding a promotion in which shoppers can make a donation to the Boston Living Center (BLC).
The BLC provides more than 40,000 meals annually to HIV-positive members through its Congregate Meals Program. With approximately 75 percent of the BLC's members living at or below the poverty level, the meal they have at the BLC is, for many, the only hot meal they have each day.
At month-end, Whole Foods Markets presents the Boston Living Center with a check for the combined value of the donations. Last year Whole Foods Market customers donated more than $23,000 to the BLC.
"For more than nine years the generous customers of Whole Foods Market have supported our members through this annual promotion," said Cathy Morales, BLC's executive director. "While many people consider HIV/AIDS to only be a problem of the inner city, our members come from all over Eastern Massachusetts, and we are heartened every year by the generous response of Whole Foods Market customers from throughout the area. All of the programming we offer to our members is provided free of charge, and the need for our services continues to grow each year."