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    Bristol Technology and Market Performance Group Partner to deliver analytical products and solutions

    Danbury, CT - Bristol technology Inc., a developer of software solutions that empower corporations to capture, analyze, and profit from transactional information, today announced a partnership with Market Performance Group (MPG), a management consulting firm providing Consumer Packaged Goods suppliers and retailers with practical programs targeted at improving market performance.

    Danbury, CT - Bristol technology Inc., a developer of software solutions that empower corporations to capture, analyze, and profit from transactional information, today announced a partnership with Market Performance Group (MPG), a management consulting firm providing Consumer Packaged Goods suppliers and retailers with practical programs targeted at improving market performance.

    As a Bristol Consulting Partner, MPG will extend and enhance its offerings to clients who require proven and unique expertise in areas as diverse as general management, marketing, sales management, trade marketing, category management, field sales, and retail management. MPG has Certified DataAlchemy Analysts on staff and can provide clients with sophisticated analyses utilizing the DataAlchemy software.

    "In our opinion, DataAlchemy is the best-of-breed analytical software for fact-based selling and market research in the market today," said Tim Toohey, Principal of Market Performance Group. "We are happy to partner with a company who has as strong a commitment as we do to providing exceptional service and support to customers."
    "We are very impressed with the way MPG approaches client challenges in a results-based, practical way," said Kevin Blackwell, General Manager of Bristol's Kenosia product group. "The MPG client base includes many current Kenosia customers across an array of categories from food and beverage to health and beauty. We see MPG offering its clients unique perspectives on how to deploy and manage services and support solutions. By adding the Kenosia solution to their repertoire, MPG will be able to provide clients with an even higher return on investment."

    "We are impressed with the breadth of analytical capability of Bristol's DataAlchemy product," said Marc Greenberger, Principal at MPG. "Many of our clients are already utilizing Bristol's DataAlchemy software. And we believe that MPG can increase the value of this investment by providing services that leverage DataAlchemy such as Account Business Planning, Promotion Planning & Evaluation, and Account Profitability."

    Bristol is currently driving successful DataAlchemy sales and marketing programs at well-known companies such as Sara Lee, Allied Domecq, P&G, Kodak, Nestle, and General Mills. With the unique advantage of compatibility with all sources of retail or market data, DataAlchemy is applicable to market and account-specific analysis and reporting in the pharmaceutical, consumer packaged goods, retail, hardware, automotive and office supply markets.












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    Bristol Technology and Market Performance Group Partner to deliver analytical products and solutions
    December 19, 2002 -- Danbury, CT - Bristol technology Inc., a developer of software solutions that empower corporations to capture, analyze, and profit from transactional information, today announced a partnership with Market Performance Group (MPG), a management consulting firm providing Consumer Packaged Goods suppliers and retailers with practical programs targeted at improving market performance.
    As a Bristol Consulting Partner, MPG will extend and enhance its offerings to clients who require proven and unique expertise in areas as diverse as general management, marketing, sales management, trade marketing, category management, field sales, and retail management. MPG has Certified DataAlchemy Analysts on staff and can provide clients with sophisticated analyses utilizing the DataAlchemy software.
    "In our opinion, DataAlchemy is the best-of-breed analytical software for fact-based selling and market research in the market today," said Tim Toohey, Principal of Market Performance Group. "We are happy to partner with a company who has as strong a commitment as we do to providing exceptional service and support to customers."
    "We are very impressed with the way MPG approaches client challenges in a results-based, practical way," said Kevin Blackwell, General Manager of Bristol's Kenosia product group. "The MPG client base includes many current Kenosia customers across an array of categories from food and beverage to health and beauty. We see MPG offering its clients unique perspectives on how to deploy and manage services and support solutions. By adding the Kenosia solution to their repertoire, MPG will be able to provide clients with an even higher return on investment."
    "We are impressed with the breadth of analytical capability of Bristol's DataAlchemy product," said Marc Greenberger, Principal at MPG. "Many of our clients are already utilizing Bristol's DataAlchemy software. And we believe that MPG can increase the value of this investment by providing services that leverage DataAlchemy such as Account Business Planning, Promotion Planning & Evaluation, and Account Profitability."
    Bristol is currently driving successful DataAlchemy sales and marketing programs at well-known companies such as Sara Lee, Allied Domecq, P&G, Kodak, Nestle, and General Mills. With the unique advantage of compatibility with all sources of retail or market data, DataAlchemy is applicable to market and account-specific analysis and reporting in the pharmaceutical, consumer packaged goods, retail, hardware, automotive and office supply markets.

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