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American food companies will be able to showcase their products in communist Cuba during a Sept. 26-30 trade fair as the island makes new deals to buy products directly from the United States, The Associated Press reports.
PWN Exhibicon International LLC of Westport, Conn., is organizing the U.S. Food & Agribusiness Exhibition in Havana. The U.S. Treasury Department earlier granted PWN Exhibicon a license to organize the trade fair, a necessary legal step because Cuba remains under a four-decade-old U.S. trade embargo.
Exhibitors will be covered under PWN Exhibicon's license and will not have to obtain individual ones to showcase their products, the New York-based U.S. Cuba Trade and Economic Council said.
About 150 U.S. companies, including Archer Daniels Midland Co., Gold Kist Inc., Perdue Farms Inc., Radio Foods, and Riceland Foods, have expressed interest in the trade fair. A number of agricultural agencies and organizations also plan to attend.
Indianapolis-based Marsh Supermarkets Inc. recently became the first U.S. company to contract with Cuba to sell packaged products with brand names, according to the business council.