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PHOENIX - Hypercom Corporation, CVS Corporation and the National Center for Missing & Exploited Children have announced that Hypercom's ICE card payment terminals will be used by CVS to enhance efforts to locate missing children.
A pilot at four CVS pharmacies in Chicago is planned this month during which images and vital information about missing children will be displayed on the terminals' full-color, high-resolution graphic screen.
When customers make purchases at participating CVS locations, the Hypercom card payment terminal will display an image of a missing child along with the child's name, date-of-birth, height, weight, eye and hair color, ethnicity, as well as a toll-free phone number and Internet address to the National Center for Missing & Exploited Children (NCMEC).
"Socially responsible companies like CVS and Hypercom are integral to our efforts to locate missing children and reunite them with their families. We welcome this new photo distribution opportunity," said Ernie Allen, NCMEC co-founder, president and CEO.
"One missing child is one child too many. Nearly 2,000 children are reported missing in the U.S. every day. Everyone has a responsibility to protect children, and we are gratified to team up with CVS and the National Center for Missing and Exploited Children to address this problem," O.B. Rawls IV, president, Hypercom North America.