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JACKSONVILLE, Fla. - Acosta Sales and Marketing Company has completed the acquisition of four regional Canadian sales and marketing firms to create the strongest sales and marketing force in North America.
The companies making up the new Acosta Canada are: Thomas, Large, & Singer, headquartered in Ontario with offices across Canada; Belgo International, based in Quebec; Tees & Persse Brokerage Ltd., based in Western Canada; and Trebley Atlantic, based in the Maritimes. Peter Singer, former president of Thomas, Large, & Singer, will serve as president of Acosta Canada, headquartered in Toronto, Ontario.
Acosta Canada will be the leading Canadian provider of sales and marketing services, with more than 300 associates located in 13 offices from coast to coast. The company will continue Acosta's strategy of offering separate sales forces dedicated to servicing all trade channels nationally including grocery, mass merchandisers, drug, club, convenience and gas, and foodservice.
Acosta Chairman and CEO Gary Chartrand said the acquisitions are consistent with Acosta's strategy of offering a seamless, best-in-class, selling system for the company's clients and retailers wherever they conduct business. For example, Acosta will now service all Safeway stores on both sides of the border through a common platform.
"The acquired companies are all leaders in their local operating areas," Chartrand said. "Under Acosta's 'One Company' strategy, Acosta Canada will offer significant critical mass that will translate to better, faster service for Canadian retailers and suppliers."
"Acosta Canada is a great alternative for suppliers looking to optimize their Canadian sales and profits and increase linkage on a North American basis," Singer said. "The integration of the systems and expertise of the acquired companies with the U.S. Acosta organization will create an incredibly strong agency for our clients."