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NEW YORK - MyWebGrocer has announced the launch of a consumer direct grocery channel for Traverse City, Michigan consumers through Oleson's Food Stores, a family owned business with locations in Traverse City, Petoskey, Charlevoix and Manistee, Michigan. A full line of grocery, health and beauty aid, pet and household products will be offered on the company's Web site, www.olesons-foods.com. Customers will pick up their orders at the store.
"Our customers have a growing need for convenience, and online shopping is a step we would need to take sooner or later," said DJ Oleson, owner of Olesons. "We have had a primitive version of the service for quite a while and were encouraged enough by the early results that we wanted to get serious. MyWebGrocer is the industry leader and offers a comprehensive package unmatched in the business. The experience online mimics the in-store experience and we are tying the two channels together effectively. Once we made the decision MyWebGrocer helped us make the change in less than a month."
MyWebGrocer's solution is featured in more than 150 stores across 25 states, and includes community and regional chains such as D'Agostino, Lowes Foods, and Farm Fresh.