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(PRNewswire) - Nash Finch Company, a Fortune 500 Minneapolis-based food retailer and distributor, today announced the addition of two new directors to develop and roll-out the company's specialty store concepts, a Hispanic-oriented retail supermarket and Buy N Save, an extreme value retail store. Rafael Hernandez was named Director of Ethnic Retail and Stacey Mack was named Director of Extreme Value Retail.
Hernandez has over twenty years of business experience, including most recently as Director of Marketing for seven years at Fiesta Mart, a Texas-based chain of 40 supermarkets and a leading retailer targeting the Hispanic market. A native of Mexico City, Hernandez has extensive expertise and experience in ethnic demographic segmentation and innovative ethnic marketing strategies. He has a
bachelor of science degree in marketing from LaSalle University in Mexico City and a masters degree in business administration from Ohio State University.
Mack joins Nash Finch with experience at several retailing companies, including Director of Retail Operations for Aldi, Inc., a discount food retailer and one of the world's biggest grocery chains with over 5000 stores worldwide.
Both Hernandez and Mack will report directly to Michael Petersen, President of Retail Operations.
"One of our key strategies is to explore growth opportunities for this company and we know these two store formats have significant potential. We are very pleased to have the kind of talent, drive and expertise of Rafael and Stacey so that we can now develop and begin rolling out these two new exciting growth areas," said Ron Marshall, president and chief executive officer of Nash Finch.
Nash Finch currently has three Hispanic-format stores and four Buy N Save stores in pilot operations in the Upper Midwest.