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Weis Markets’ third annual "Believe in Heroes" campaign brought in $115,000 for Wounded Warrior Project (WWP), an organization that grows awareness and enlists public support for the needs of injured service members.
The program ran throughout November and raised money through customers purchasing select brand name products, WWP bracelets, magnets, reusable tote bags and through monetary donations.
“We are proud of our store associates who helped make this campaign a success and would like to thank our generous customers for purchasing select products or who directly donated to the cause at the register,” said Weis COO Kurt Schertle.
Sunbury, Pa.-based Weis Markets operates 166 stores in Pennsylvania, Maryland, New Jersey, New York and West Virginia