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The Food Marketing Institute (FMI) and the Sabor Latino Food Industry Trade Show have revealed plans to bring together their signature events in Chicago in 2015.
"Sabor Latino food show is a natural partner to FMI Connect, as it embodies the changing face and palate of the customer," noted Leslie G. Sarasin, president and CEO of Arlington, Va.-based FMI. "Food retailers aware of the increasing consumer demand for international flavors, and dishes will be thrilled with the addition of Sabor Latino to the FMI Connect experience."
"Chicago has the nation’s fifth-largest Hispanic population, and Hispanics make up a little over 21 percent of Chicago's population, including the business sector," explained Lilly Rocha, show director for the Sabor Latino Food Show, whose 2014 edition is currently taking place in Los Angeles at the Pasadena Convention Center. "Hispanic food products have not only been on the rise in most of the traditionally high-density Hispanic cities like Los Angeles, New York and Miami, but are a staple in most of the country."
Under the partnership, Long Beach, Calif.-based Sabor Latino will feature Hispanic exhibitors at the 2015 FMI Connect show at Chicago's McCormick Place. Along with exhibits, the show will provide presentations on Hispanic demographics, data, consumer buying patterns, and health and wellness.
Sabor Latino enables grocers, restaurateurs, schools, hotels, hospitals and foodservice professionals to engage with food suppliers and manufacturers wishing to tap into the lucrative Hispanic market.