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As consumers gear up for the holiday season, NatureSweet Tomatoes is offering fans a chance to win a $3,000 shopping spree through the brand's Santa Selfie Hashtag Contest.
Through Dec. 5, participants are urged to find NatureSweet Tomatoes displays at their local retailer, take a selfie with the brand's Santa Timmy character, upload it to www.mysantaselfie.com, and share it on social media with the #MySantaSelfie hashtag.
Along with the photo and hashtag, entrants must also explain how they are giving back this holiday season.
Entries with the most “likes” will win daily prizes, including $25 gift cards. At the end of the contest, one participant will be chosen to win the grand-prize shopping spree. Entrants may share one unique entry per day.
“Giving back is particularly important during the holiday season,” says Michael Joergensen, NatureSweet’s VP of marketing. “At NatureSweet, we are committed to having a positive social, environmental and economic impact on the communities in which we operate. That’s why we are particularly interested in hearing all the wonderful ways our NatureSweet fans are invested in their own communities.”