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Key Food Stores Co-operative Inc. is rolling out a brand-new banner, Food Universe. So far, the banner has been introduced to seven locations in the New York City boroughs of Brooklyn, The Bronx, Manhattan and Queens, with more stores to come.
"With the addition of these new, convenient locations we are dedicated to upholding the high level of quality and value that our customers have come to know and love," said Dean Janeway, CEO of Staten Island, N.Y.-based Key Food.
The Food Universe banner represents traditional quality and value, as well as savings, according to Key Food. The company adds: "Each Food Universe will be able to cater to their individual neighborhood's needs -- ranging in sizes and product offerings. With a combination of convenience and savings, Food Universe is sure to be a welcomed new grocery option for all shoppers."
Key Food comprises 165 independently owned and operated grocery stores under the Key Food Marketplace, Key Fresh & Natural, Food Dynasty, Food Universe, Food World, Holiday Farms, Locust Valley, and Milford Farms brands in all five New York City boroughs, Long Island, upstate New York, New Jersey and Pennsylvania.