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Hy-Vee Inc. is the latest grocery retailer to introduce a click-and-collect service, a concept that combines technology with the core competencies of the traditional grocer.
The new Hy-Vee Aisles Online is being piloted at select stores. Shoppers select their products online; an associate armed with a hand-held computer picks the order, which can be delivered to the customer's home or readied for pickup at the store at a prearranged time, at which a store employee will load their vehicle.
Hy-Vee charges $4.95 per order for home delivery, or $2.95 for the in-store pickup option. The fee is dropped for orders exceeding $100.
West Des Moines, Iowa-based Hy-Vee operates 235 stores across eight Midwestern states.