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Food Lion customers can win free music downloads or Concert Cash through the Rock Out Country Cookout instant-win game and sweepstakes, running through June 16.
To enter, shoppers have to buy five participating items using a MVP card to receive a code at the register. Next, they must enter the code at www.foodlion.com/countrycookout where they'll immediately find out which prize they won. Customers can enter to win up to 10 times. Complete rules and a list of participating items are available online, as well as in an in-store booklet.
Four grand-prize winners will also get two VIP tickets and a trip to the July 26 Rascal Flatts Riot Tour 2015 concert in Raleigh, N.C. All customers who enter instant-win codes online are automatically entered into the grand-prize drawing.
Salisbury, N.C.-based Food Lion has more than 1,100 stores in 10 Southeastern and Mid-Atlantic states and employs more than 63,000 associates. Food Lion is a banner of Brussels-based retail conglomerate Delhaize Group.