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The Fresh Market has appointed Pamela Kohn EVP and chief merchandising officer.
In her new role, Kohn will work to enhance the merchandise selection, customer value, brand messaging and in-store experience, with responsibility for merchandising, marketing and supply chain functions She will report to President and CEO Rick Anicetti, who joined the company last September.
“She is a highly innovative and experienced leader in food retail merchandising, succeeding as a proven change agent for go-to-market strategy, value creation and supply chain,” said Anicetti. “Implementing a fully integrated approach to branding and reimagining our stores to further enhance the extraordinary food experience our customers expect is one of our key growth drivers, and Pam’s food merchandising and operations experience at Walmart, Stop & Shop and Food Lion will be a huge asset. Pam brings the ability to successfully select the right products, at appropriate prices, delivered to stores efficiently, and merchandised effectively.”
Kohn’s more than 30 years in the retail industry include, most recently, 12 years at Walmart, where she oversaw supply chain, merchandising, store operations, real estate, sourcing and merchandising operations. During her time at the Bentonville, Ark.-based mega-retailer, she headed its perishables business and Neighborhood Market stores. She left the company last June, following a realignment of its grocery leadership team.
Before joining Walmart, Kohn led the merchandising program at Ahold USA’s Stop & Shop banner and was chief merchandising and marketing officer for Delhaize America’s Food Lion chain.
Based in Greensboro, N.C., The Fresh Market Inc. operates 183 stores in 27 states.