A&P Reveals Additional Best Cellar Locations
July 15, 2008
In the wake of the much ballyhooed opening of the first Best
Cellars A&P store last week, in Westwood, N.J. The Great
Atlantic & Pacific Tea Co. already has its eye on more
locations for the recently acquired wine retailer -- and not just
in the Garden State.
According to an A&P spokeswoman, additional standalone Best
Cellars at A&P stores are planned this year for West Orange,
N.J., Riverside/Old Greenwich Conn., and Ridgefield Conn., with a
branded grocery aisle slated for an A&P in Ft. Lee N.J. More
sites are on tap for 2009. The Connecticut locations would be the
first in that state.
The Westwood store, which measures about 8,500 square feet, with
7,400 square feet of selling space, is within a few miles of two
A&P supermarkets, one in Park Ridge and the other in Woodcliff
Lake.
In contrast to most wine retailers, which group product by region
or grape variety, Best Cellars, which A&P purchased in November
2007, arranges its over 150 in-store selections according to taste
and style, with such easy-to-understand categories as Big,
Luscious, Fizzy, Fresh, Soft, Juicy, Smooth, and Sweet.
A&P Reveals Additional Best Cellar Locations
July 15, 2008
In the wake of the much ballyhooed opening of the first Best Cellars A&P store last week, in Westwood, N.J. The Great Atlantic & Pacific Tea Co. already has its eye on more locations for the recently acquired wine retailer -- and not just in the Garden State.
According to an A&P spokeswoman, additional standalone Best Cellars at A&P stores are planned this year for West Orange, N.J., Riverside/Old Greenwich Conn., and Ridgefield Conn., with a branded grocery aisle slated for an A&P in Ft. Lee N.J. More sites are on tap for 2009. The Connecticut locations would be the first in that state.
The Westwood store, which measures about 8,500 square feet, with 7,400 square feet of selling space, is within a few miles of two A&P supermarkets, one in Park Ridge and the other in Woodcliff Lake.
In contrast to most wine retailers, which group product by region or grape variety, Best Cellars, which A&P purchased in November 2007, arranges its over 150 in-store selections according to taste and style, with such easy-to-understand categories as Big, Luscious, Fizzy, Fresh, Soft, Juicy, Smooth, and Sweet.