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Welcome to the Beer Online Profit Guide, your online source for Beer Category Profitability. We're open 24 hours with Industry insights as fresh as our beer. Bookmark us at www.BeerProfitGuide.com.
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 | WEDNESDAY, JULY 9, 2008
Heineken USA has named a new chief marketing officer. Christian McMahan, who formerly oversaw U.S. marketing efforts for Diageo's Guinness and Red Stripe beer brands, will now oversee an import-brand portfolio that includes Heineken, Heineken Premium Light, Amstel Light, Dos Equis and Tecate. Read more... |
 | TUESDAY, JULY 8, 2008
U.S. hedge fund Steel Partners, the largest shareholder in Japan's No.3 beer maker Sapporo Holdings said it has recommended the sale of the firm or parts of its businesses as its earnings have deteriorated. Read more... |
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