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	Home Fresh News & Fresh Off the Press Refreshing Info New Products & Packaging IRI Economic Times & Trends - July 2008 Industry Market Accounts Shopper Insights Consumer Profiles Customer Solutions Retail Shelf Merchandising On Premise Off Premise Anheuser-Busch Companies Alcohol Awareness Public Affairs Industry Partner Links Welcome to the Beer Online Profit Guide, your online source for Beer Category Profitability. We're open 24 hours with Industry insights as fresh as our beer. Bookmark us at www.BeerProfitGuide.com. FRIDAY, OCTOBER 3, 2008 Constellation Spirits Inc. is pairing with country music star Kenny Chesney to develop a new rum. The company, a division of Constellation Brands Inc. said the joint venture with the star will be called Crouton Spirits LLC. Read more... MONDAY, SEPTEMBER 22, 2008 Budweiser ranked No. 33 by BusinessWeek and research firm Interbrand on their annual list of "Best Global Brands." BusinessWeek and Interbrand calculate the list by examining the value of earnings the brand is expected to generate in the future. Read more... FRIDAY, SEPTEMBER 19, 2008 French spirits giant Pernod Ricard SA said net profit for the year ended June 30 was virtually flat and gave a cautious target for the current fiscal year, sending its shares down. Read more... MORE BUD LIGHT'S 'SWEAR JAR' WINS EMMY FOR OUTSTANDING COMMERCIAL ST. LOUIS (Sept. 13, 2008) - The Academy of Television Arts & Sciences today awarded Bud Light's "Swear Jar" the Emmy Award for "Outstanding Commercial" during the 60th Creative Arts Emmy® Awards held at the NOKIA Theatre L.A. LIVE. Read more... AVAILABLE TO SIP AND SAVOR: BUDWEISER AMERICAN ALE ST. LOUIS (Sept. 15, 2008) - Beer drinkers around the world have long appreciated Budweiser's quality and heritage. Now fans of "The Great American Lager" are invited to discover the newest member of the Budweiser family - Budweiser American Ale. Read more... MICHELOB BREWING CO. IN FULL SWING WITH A FULL-FLAVORED COLLECTION OF BEERS ST. LOUIS (Sept. 8, 2008) - Since 1896, the Michelob name has captured what today's adults appreciate most about their favorite beers - the best ingredients, high brewing standards and flavorful taste. Building off a foundation steeped in heritage, Michelob is proud to bring together never-before-released recipes and some familiar styles as part of the family. Read more... MORE FRIDAY, OCTOBER 3, 2008 MONDAY, SEPTEMBER 22, 2008 FRIDAY, SEPTEMBER 19, 2008 THURSDAY, SEPTEMBER 18, 2008  IRI Economic Times & Trends - July 2008  Industry  Market  Accounts Budweiser American Ale MORE
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