Exclusive Report: Retailing's critical role in revolutionizing health care and revitalizing the economy. Of all the hubs of health care activity in the overarching delivery system, food and drug retailers provide the greatest touch points with consumers in terms of access, frequency of interaction, and pre-existing relationships of trust and loyalty, as well as the ability to deliver powerful incentives and education to motivate desired behaviors. Yet retail is largely overlooked as an important participant in plans to re-engineer the health care system. This special report highlights the enormous potential role retailers can play in improving consumer health and wellness - improving their bottom lines, transforming the health care industry and energizing the U.S. economy in the process. by Dave Nazaruk, Senior Vice President, Retail Business Development for StayWell/MediMedia USA.