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    Publix Continues Tennessee Expansion

    Its 30th store in the Volunteer State is in the Nashville suburb of Fairview.

    As part of the ongoing expansion its store base in Tennessee – a progressively northern migration -- Publix Super Markets will open its 30th store in the state, in the southwest Nashville suburb of Fairview. The Lakeland, Fla.-based Southeast regional grocer entered the Nashville market eight years ago with seven recently acquired Albertsons stores.

    “Publix continues to grow with new locations that help us reach new customers throughout the Middle Tennessee and Tennessee Valley markets,” noted Publix community relations manager Brenda Reid.

    Since entering Tennessee, the grocer has averaged just under four store openings annually in the state. Future Tennessee store rollouts after the Fairview opening include a 54,000-square-foot location just north of Nashville in Clarksville, to serve the surrounding Montgomery County area.

    A grand-opening ceremony for the 45,500-square-foot Fairview store Wednesday will take place on the morning of March 2 and include a ribbon-cutting with remarks by Mayor Beverly Totty.

    The location, which will be staffed by 100 associates, will offer such features as afull-service meat department, an in-store bakery, a full-service deli with Boar’s Head meats and cheeses, a produce department carrying both organic and conventionally grown fruits and vegetables, and a pharmacy with a drive-through window.

    The first 1,000 customers on opening day will receive a free Publix reusable grocery bag, and they’ll receive flowers on entering the store while supplies last. The first 25 customers who buy $25 or more in groceries will win a free bag of groceries worth $25. Activities for children will take place from 3 p.m. to 8 p.m., including a magician, a balloon artist and a caricature artist.

    Shoppers also can register to win prizes throughout the store, among them a $100 Publix gift card, a cake, a deli platter, and fresh products from the meat and produce departments.

    Publix operates 1,033 stores in Florida, Georgia, South Carolina, Alabama and Tennessee.
     

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