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To accommodate those early birds hoping to get a jump on their holiday gift buying on one of the United States' busiest shopping days, Quick Chek will hold its first annual "Joe to the World" free coffee event, at which it will offer free medium-sized cups of coffee to all customers on Black Friday, otherwise known as the day after Thanksgiving.
The offer will begin at midnight on Friday, Nov. 28, and continue for 24 hours.
"Whether you are lining up at 4 a.m. for a super sale or taking the traditional trek to chop down the family tree, Quick Chek's perfect cup o' joe will be there for a complimentary pick-me-up all day long," said Quick Chek v.p. sales and marketing John Schaninger.
Quick Chek's select-blend coffee, which boasts a 20-minute freshness guarantee, is also the official coffee of the New Jersey Devils hockey team.
Whitehouse Station, N.J.-based Quick Chek is a family-operated chain of over 100 retail food store locations throughout New Jersey and southern New York. The company's retail locations include 12 pharmacy stores and 16 locations with fuel.