Schnucks ‘Books’ Food Network’s Neelys for In-Store Event
In celebration of May as National Bar-B-Que Month, Pat and Gina Neely, breakout stars of the Food Network’s hit show “Down Home with the Neelys,” will make a guest appearance and sign copies of their new cookbook at Schnuck Markets, Inc.’s Chesterfield, Mo., store on May 30. To build further interest in the event, all Schnucks stores will offer the cookbook at a significant discount of $16.77 -- 40 percent off the cover price.
More than 2 million people tuned in to the debut of the first Food Network show to feature an African-American couple, which represents the largest audience of any debut in the network’s history.
The Neelys’ well-reviewed cookbook – “Down Home with the Neelys: A Southern Family Cookbook” -- provides a convincing taste of why the Neely Bar-B-Que restaurants are so popular in Memphis and Nashville, Tenn. The cookbook features dozens of recipes for family dinners for under $10, including cheesy corkscrews with crunchy bacon topping, and grilled lemon chicken salad with potatoes and pistachios.
St. Louis-based Schnuck Markets, Inc. operates 105 stores (including five Logli stores) and 101 pharmacies in Missouri, Illinois, Indiana, Wisconsin, Iowa, Tennessee and Mississippi.
More than 2 million people tuned in to the debut of the first Food Network show to feature an African-American couple, which represents the largest audience of any debut in the network’s history.
The Neelys’ well-reviewed cookbook – “Down Home with the Neelys: A Southern Family Cookbook” -- provides a convincing taste of why the Neely Bar-B-Que restaurants are so popular in Memphis and Nashville, Tenn. The cookbook features dozens of recipes for family dinners for under $10, including cheesy corkscrews with crunchy bacon topping, and grilled lemon chicken salad with potatoes and pistachios.
St. Louis-based Schnuck Markets, Inc. operates 105 stores (including five Logli stores) and 101 pharmacies in Missouri, Illinois, Indiana, Wisconsin, Iowa, Tennessee and Mississippi.