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    SAP Launches Business Suite Platform

    Captures, analyzes transactional data in real time

    SAP AG has launched its SAP Business Suite powered by SAP HANA, an integrated family of business applications that captures and analyzes transactional data in real time on a single in-memory platform. SAP Business Suite is designed to empower customers to run their business within the window of opportunity to transact, analyze and predict instantly and proactively in an unpredictable world.

    SAP Business Suite provides companies with the ability to translate real-time insights to action immediately while removing the complexity of redundant data and systems. The innovation is designed to deliver new business value across end-to-end business processes and to fundamentally change the way companies do business and interact with each other. A broad variety of business scenarios — including marketing analysis, financial close, receivables management, material resource planning, as well as consumer and social sentiment analysis — and the most used operational reporting and analytics have been specifically optimized to deliver the highest value to customers.

    Customers now can manage all mission-critical business processes in real time such as planning, execution, reporting and analysis by using the same relevant live data. “Now the software at the heart of thousands of the world’s best-run companies can work and think as fast as our imagination," said Dr. Vishal Sikka, member of the SAP Executive Board, Technology and Innovation. “We can now eliminate the traditional trade-offs between cost and performance and reinvent real-time business while dramatically simplifying our customers’ landscapes, together with a strong open ecosystem of partners.”

    Smarter Business Innovations

    Customers can now rethink their business models and processes with intelligence embedded in transactions.

    “After a successful initial experience, we quickly made the decision to adopt SAP HANA as a platform of choice for many of our existing and future applications,” said Derek Dyer, director, Global SAP Services, Deere and Company. “We consider this major innovation from SAP as a new way to manage our business by revolutionizing the way we introduce new products and services to the market, drive critical processes for us such as materials requirement planning in real time and even explore a new world where predictive maintenance now becomes possible.”

    Faster Business Processes

    With SAP Business Suite, businesses can accelerate their core businesses dramatically and evolve toward real-time scenarios.

    “With the ever-increasing pace of business and ever shorter decision cycles, there is a growing need to reduce the time needed to capture, analyze and act on information,” said Henry Morris, SVP for IDC's Worldwide Software, Services, Big Data as well as Sales and Marketing Executive Advisory research groups. The platform combines “both transaction processing and analytics on a single platform,” and well as “supports a blended system of record and of decisions. The integration of transaction management with real-time decision management eliminates the delays and inefficiencies inherent in parallel operational and business intelligence systems. This enables employees to make better tactical, operational and strategic decisions based on relevant, granular, up-to-the-moment data.”

    Simpler Business Interactions

    Today, people expect consumer-grade user experiences and the power to translate their live insight into immediate action.

    “The goal for Ferrero in the next five years is to double the total turnover in non-European countries and SAP will be a key part of the success for us,” said Enzo Bertolini, CIO, Ferrero Group. “The first impression of SAP ERP powered by SAP HANA is that we can obtain significant improvement in terms of speed and usability by working with real-time information. We expect clear benefits in trade promotions and supply chain with better simulation and faster planning. The future we imagine is combining mobility with big data to transform the way we make decisions and manage our processes.”

    Open Choice and Full Support to Customers

    SAP will continue to provide innovation for all databases supported and work with its database partners to support these innovations, which may include in-memory optimizations.

    For those customers that choose to migrate to SAP HANA, SAP is providing a comprehensive set of services, rapid-deployment solutions, as well as trained implementation consultants from its large ecosystem of partners. A special rapid-deployment solution, planned to be released in the first quarter of 2013, will be designed for customers to go live in less than six months and will offer a complete package of preconfigured software, implementation services, content and end user enablement for a fixed price and scope. To further accelerate adoption, SAP used feedback from SAP user groups and customers and tuned its pricing model to be similar to how customers currently purchase databases.

    SAP applications and services enable more than 197,000 customers to operate profitably, adapt continuously, and grow sustainably.

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