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Save Mart stores (including S-Mart Foods stores in Stockton and Lodi, Calif.) and northern California Lucky stores yesterday committed to donate up to $1 million per banner -- up to $2 million collectively -- to local schools through the through a new school fundraising program.
In the new "Apples for the Students" program, participating K-12 schools call on their students' families, faculty, staff, and community supporters to turn in receipts from these stores to earn points toward computers, school supplies, and equipment. The fundraising promotion starts tomorrow and ends Jan. 24, 2009.
Schools may also participate concurrently with Save Mart's "S.H.A.R.E.S." (Support Humanities, Arts, Recreation, Education, and Sports) program, in which schools provide S.H.A.R.E.S. cards to students' families, faculty, and staff, to swipe at the checkstand when they shop at any Save Mart stores. Eligible purchases earn up to 3 percent cash back from the purchases. The ongoing S.H.A.R.E.S. program will generate up to a total of $4.5 million per year for schools, churches, clubs, and other organizations.
"There is no better way to serve the community than to enhance the education and growth opportunities of our children," said John Kelly, v.p. of marketing for Save Mart. "The Apples for the Students program will help deliver much-needed computers, books, supplies, and equipment for the 2008-09 school year. And by 'double dipping' with the S.H.A.R.E.S. program, schools can generate significant contributions easily."
Every public, private, and parochial K-12 school, is eligible to participate in the Apples for the Students program, and may sign up at their local Save Mart, S-Mart Foods, or Lucky store. In the program, schools collect receipts from purchases at these stores and submit them for credit to a central clearinghouse. Every $100 in purchases equals one point toward educational awards.
The program will be divided into four periods of six weeks each. Each period a total of $250,000 per banner will be available to all participating schools. Schools will earn a percentage of the $250,000 based on the amount of points collected.
Save Mart operates nearly 250 stores throughout northern California and northern Nevada under the Save Mart, S-Mart Foods, Lucky, and FoodMaxx banners.