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Sconza Candy has introduced a promotion featuring its premium line of fruit and nut confections and showcasing the Transformer Display, a turnkey merchandiser that can function as a floor display, counter display or power wing. Prepacked with 24 bags of Chocolate Cherries, Dark Chocolate Cranberries and Almonds, Caramelized Premium Nuts and Chocolate Toffee Pistachios, the display was designed for fast sell-through.
“We wanted this promotion to be affordable as well as a quick introduction to all of our very best premium confections,” noted Greg Cater, VP of sales at Oakdale, Calif.-based Sconza. “In response to the economic times, the display’s low bag count keeps the overall display price low. The Transformer’s structural design allows it to perform in a variety of retail settings.”
The suggested retail price for the 5-ounce bags of Sconza premium chocolate confections is $5.99.